Felina Pet Shop: American

This is how your cat feel when you take him to a clinic for dogs. Felina, veterinary clinic exclusive for cats.

Advertising Agency: Propeg, Salvador, Brazil
Creative Directors: Ana Luisa Almeida, Ariston Quadros
Art Director: Lucas Reis
Copywriter: Ana Luísa Almeida
Illustrator: Lucas Reis, Danilo Carvalho

July 2011


abdeLooK's picture
252 pencils

love the illustration style, and the shape they use for the text line. The other is funny, but this one tends more to a political view. Which i don't apreciate.

Hammad S's picture
Hammad S
484 pencils

This is offensive. (1) The ad portrays muslims as dogs. (2) Random muslims don't jeer or get angry on plain sight of a non-muslim (assuming the american is a non-muslim). Majority of muslims are very kind. No one can assume these are "terrorists" either since the american isn't a soldier, and there are muslims who look like that but aren't "terrorists". (3) Muslims are cat owners (they don't own dogs as pets -religious restriction) and I think this ad offends them. It offends me. I'm cool with the others in the series but this combo isn't appropriate.
I understand the concept, it's good, but this combo isn't. Don't use religious/political topics...

Nike Diesel's picture
Nike Diesel
13431 pencils

I find your comment offensive. Really.
"Majority of muslims are very kind." and etc, etc ... pls, c'mon.
Don't be so ignorant and start a political debate here.

abdeLooK's picture
252 pencils

you are totaly right Hammad, +1

clavelle's picture
54 pencils

Exactly. Well put, Hammad. They might as well have thrown in a black man walking into a bar full of the KKK (although, at least in that situation the characters would be identifiably racist). I get the idea, but this is lazy and inappropriate.

Shawali's picture
8440 pencils


And Jordan's number was 23, not 9.

No one cares about child labor, eye donation or saving the Earth: NO PSA!!! http://adsoftheworld.com/forum/135094

mr.x's picture
996 pencils

Not cool.

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