FedEx: Hockey
Proud supporter of Canada's national pastime.
Advertising Agency: BBDO Toronto, Canada
Creative Directors: Ian MacKellar, Peter Ignazi, Carlos Moreno
Art Director: Linda Carte
Copywriter: Rachel Abrams
Photographer: Shanghoon, Westside Studios
Published: April 2009
20 Comments
Very sweet, clever and to the point.
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Scorch Identity LLP | Boutique Brand Consultancy | Logo, Brochure & Website Design | Branding Packages
www.scorchidentity.com
awesome
i don't get it, is it something Canadian? .... lol
http://jackmancer.com/
http://twitter.com/jackmancer/
ah wait, the title is hockey so it's probably icehockey! ;p we don't play that sport here.
nice heh
http://jackmancer.com/
http://twitter.com/jackmancer/
As boring as Canada...
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http://ad-genius.blogspot.com/
Advertiser who won 10 or more lions in the last 10 years.
And I am not the real Juan Cabral, guys. So sorry for that!
vete al carajo cabaral...
vete al carajo cabral... and by the way, you can shove up your ass that little monkey of yours...
(if you are the REAL one).
don't be such a sauerkraut
this isnt juan cabral. Ivan are you allowed to do this?
Everybody can pick a nickname he likes, as long as it's clear that it's a nickname. And, I think in this case it is clear.
create creative ads, or else you'll create a grave for your creativity
Done!
Alexander Bickov - Freelance web designer | Twitter | Facebook | Creative ideas
may work only where hockey is popular
yep that's exactly why I didn't get it at first look
http://jackmancer.com/
http://twitter.com/jackmancer/
why you keep doing ads of stuffs that looks like other stuff!!!! try thinking!!!
El que sabe, sabe arte. El que no, es redactor.
finally, an ad about the Canadian love of hockey that does not make me want to hurl.
it works. le hockey. ca c'est super!
Very good executed
The FedEx logo should have been placed in the middle, like main sponsor logos found at center ice.
proud sponsor of fake ads.