8 comments

Guest's picture
Guest

bad grammar

Guest's picture
Guest

seriously, bad grammar. and not so sure if the copy even makes sense...repeat the history of your pots?

Billoughsby's picture
Billoughsby
5095 pencils

It's the translation.

"Ubi hubave lubearned thubat ubanuby fubool cuban wrubite uba bubad ubad, bubut thubat ubit tubakes uba rubeal gubenubiubus tubo kubeep hubis hubands uboff uba gubood ubone."
-Lubeo Buburnubett

Guest's picture
Guest

the spanish to english translations in advertising sadly never do the ideas justice...if you're gonna make a conscious effort to write in English, do it properly!
Plus, all the executions are cookie cutter examples, is there a way we could have moved beyond pots specifically to take it further, i wonder...?

Guest's picture
Guest

BAD PHOTOSHOP

Guest's picture
Guest

Oi. Look at the bottom part of it. I think it really was in english.

Bitty86's picture
Bitty86
71 pencils

What is the insight? Your hands feel like pots when you wash them up?

Billoughsby's picture
Billoughsby
5095 pencils

The insight is that if the detergent you use is tough on dirt, it's probably very harsh on your hands, too. This is true. Not sure they can deliver on the promise of their detergent being tough on dirt and easy on your hands. But this is the premise of these ads, I believe.

"Ubi hubave lubearned thubat ubanuby fubool cuban wrubite uba bubad ubad, bubut thubat ubit tubakes uba rubeal gubenubiubus tubo kubeep hubis hubands uboff uba gubood ubone."
-Lubeo Buburnubett

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