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Comments (19)

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Highest Rated

Totto's picture
Totto
Activity Score 685

india was one fragment of that land..

Intelligent ads are the need of the hour.

Kamikaze's picture
Kamikaze
Activity Score 716

A similar image was used by JWT India for Rin Detergent Soap.. and the line said "bring the old whites back...!"

- The trick to forgetting the big picture is to look at everything close-up.

Kamikaze's picture
Kamikaze
Activity Score 716

- The trick to forgetting the big picture is to look at everything close-up.

B128's picture
B128
Activity Score 392

Honestly I prefer the JWT India.
I don't think Chile copied this. I think they both had similar briefs. But maybe I'm wrong...

cooties's picture
cooties
Activity Score 180

yes. The one by JWT India is way better and was done way back when South America was still a part of what we know today as Africa.

PaulyG_fill in the blank's picture
PaulyG_fill in ...
Activity Score 1148

To be honest, I have no idea if you're right or wrong, but are you sure of what you just said? South America being a part of Africa? I'm not calling you on it because I honestly don't know, but can someone else verify this?

Zuco's picture
Zuco
Activity Score 56

Actually South America has never been a part of Afica it was part of the Pangaea.

There is a theory that says that many eras and million years ago the earth consisted in only one supercontinente called Pangaea. Then the movement of tectonic plates separated it into the continents we all know. If you watch carefully the shapes of South America and Africa you will see that both continents could match together.

PaulyG_fill in the blank's picture
PaulyG_fill in ...
Activity Score 1148

oooh. Yea, I know about Pangaea. But by that argument, we were a part of Africa once. I thought he was saying that South America and Africa were once run as one governing body.

Zuco's picture
Zuco
Activity Score 56

Sorry I misunderstood you

Totto's picture
Totto
Activity Score 685

india was one fragment of that land..

Intelligent ads are the need of the hour.

B128's picture
B128
Activity Score 392

cooties, you sure they had clothes back then?

sbr's picture
sbr
Activity Score 143

Done to death. Not only soaps but also teeth whitening products used this sort of image already.

act's picture
act
Activity Score 535

what has a photo got to do with this product?

Davosk's picture
Davosk
Activity Score 4815

This one is 60's, better if they were photos from the late 50's.

Zuco's picture
Zuco
Activity Score 56

Come on, how different can a picture form 1958 or 1959 be to one from 1960.
Hope you are as piki with your work as you are with others.

Davosk's picture
Davosk
Activity Score 4815

I certainly am thanks!

Zuco's picture
Zuco
Activity Score 56

Good I'm proud of you. Keep it up.

levilevi's picture
levilevi
Activity Score 58

Cookie-cutter families depress me.

freshman's picture
freshman
Activity Score 126

Bad re-touching on father clothes part. Overall there are no fresh ideas inside the campaign.

Corona Raymaker's picture
Corona Raymaker
Activity Score 549

Hm, the other one was more subtle. Therefore imho this one is not that good.

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