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Face, 4

Published/Aired: 
November 2007

Tags

Description: 

Reality is complex. To understand it, you have to keep some distance. La Diaria. The independent newspaper.

Advertising Agency: Corporacion JWT, Montevideo
Copywriters: Leandro Gomez, Manuel Amorin
Art Director: Leonardo Varela

Comments (16)

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Highest Rated

dreamer_'s picture
dreamer_
Activity Score 161

excelente dirección de arte!!

Ev's picture
Ev
Activity Score 47

Which is really great is that it does really work - when you see just the icon of the image, it's ok, you can recognize the person; but once you clik on it to get a bigger view - forget it, you see just some circles....
Really nice job!

Jeff Ng's picture
Jeff Ng
Activity Score 137

Totally agree.
The gimmick goes to the execution. People can notice the real face in a distance, making the whole adv much more persuasive

kbahey's picture
kbahey

Ambiguous ...

hendrix's picture
hendrix
Activity Score 18

Remain me of M&M "Swimingpool & the series" (Cannes 2007)

wkanaan's picture
wkanaan
Activity Score 483

i really liked this campaign. Brilliant. Atleast they didnt do something like pixels or antyhing. Nice one.. message well tied up

wkanaan's picture
wkanaan
Activity Score 483

guys!!!! listen to this.. whoever did this is f*ckin smart. Twinch your eye a bit or close your eyes but so you can see a bit...

the images get damn detailed!!!

picturejockey's picture
picturejockey
Activity Score 658

Great concept and nice execution
http://www.navinharish.org

Ayerif's picture
Ayerif
Activity Score 36

Excellent execution of a clever vision, very well done!

Nils B's picture
Nils B
Activity Score 15

Absolutely a great ad, and a very clever approach!!!

Zemane's picture
Zemane
Activity Score 284

Talent is luck. Courage is what matters.
Done a zillion times

"Talent is luck. The important thing in life is courage."

wearmysocks's picture
wearmysocks
Activity Score 1085

Seen this done as blocks with Abe Lincoln's head before. Nice, not original though.

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Energizer Bunny arrested, charged with battery.

picky2's picture
picky2
Activity Score 280

Screeming DONE is easy. I think you have to show us the work you're talking about then. So we all can make our own opinion about it. Ok?

wearmysocks's picture
wearmysocks
Activity Score 1085

I didn't scream done! (it's scream not screem okthanksbyebye) Sheesh take a pill or something! I Just mentioned something where I saw the idea done before, which I thought was a valid reason to post! I never realised I was on trial. :(

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Energizer Bunny arrested, charged with battery.

cooldepp's picture
cooldepp
Activity Score 314

awesome work.

Guest's picture
Guest

bin ladel?

dreamer_'s picture
dreamer_
Activity Score 161

excelente dirección de arte!!

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