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Graveyard

Agency: 
Published/Aired: 
October 2008
Description: 
Advertising Agency: FP7,Oman
Creative Director / Art director / Copywriter: Noufal Ali
Graphic Designers: Renjith Pillai, Sanoop
Photographer: Suresh Anthikad
Client Servicing: Ajay Menon

Comments (42)

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Highest Rated

Pirate's picture
Pirate
Activity Score 4

Seems like someone fresh out of art college has done this... Student idea...

Guest's picture
Guest

wow...Faber Castell's around for so loooooong?

shahidali's picture
shahidali
Activity Score 4069

simple and effective.

shahid

slowrider's picture
slowrider
Activity Score 648

thats simple and effective: http://adsoftheworld.com/media/print/bic_lady

and not this faked and stupid graveyard ad - 1850 pffft - a ball pen was invented not before 1938 - and permanent markers somewhere in the 60th

one should not take life so seriously - as one will not come out of it alive.

AlphaDog's picture
AlphaDog
Activity Score 265

Bad Photoshop

SoCH_TO's picture
SoCH_TO
Activity Score 961

Good Idea

but i agree with Alphadog

Live with Passion

Guest's picture
Guest

good idea

Grace Bastien's picture
Grace Bastien

A little negative for a marker ad...

Guest's picture
Guest

finally a fresh thought for marker.

adfreak06's picture
adfreak06
Activity Score 140

http://adsoftheworld.com/media/print/reynolds_permanent_marker_twins , hey all who have posted here , just compare the ad in the link and this one , and just comment based upon that , post some genuine comment

kevgroat's picture
kevgroat
Activity Score 175

never saw that twins ad before, that is so much more creative than this. much more positive than this, makes more sense, etc. etc.

slowrider's picture
slowrider
Activity Score 648

one should not take life so seriously - as one will not come out of it alive.

Dev Kumar's picture
Dev Kumar
Activity Score 834

Damn good...

jorj's picture
jorj
Activity Score 638

0/10

Guest's picture
Guest

i like it!

Guest's picture
Guest

ha ha hah ah good one

Guest's picture
Guest

I like it! But why do they use Western/Christian names on the tombstones if this is for the Middle East? Shouldn't they be Muslim names?

talkingisfree's picture
talkingisfree
Activity Score 2710

Really bad idea and execution.

Ochuko's picture
Ochuko
Activity Score 34

Talkingisfree! Is that why some people make cheap comments? This is a fresh idea for a brand of permanent marker. My only concern is that there's no solid claim on the ad that differentiates it from the other one zillion permanent marker brands in the market.

rolling.stone's picture
rolling.stone
Activity Score 2741

Sorry Dear from where u find it free ?

didn't you see it

http://adsoftheworld.com/media/print/bic_permanent_marker_snake

yet OK effort

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~ Quite obviously, I have gathered no moss ! ~

rolling.stone's picture
rolling.stone
Activity Score 2741

Sorry mistyped in my previous comment

Actually I mean FRESH instead free

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~ Quite obviously, I have gathered no moss ! ~

Guest's picture
Guest

i do agree with Ochuko it is absolutely fresh approach for a brand of permanent marker. IVAN i know this guy from Old good days in McCANN, passionate chap , would you give Mr. Ali ' s email.id

adfreak06's picture
adfreak06
Activity Score 140

well executed, but the idea is too lame, can't even give 2/10, execution 6/10

Guest's picture
Guest

Good idea but... already done! And by the way, what the f* with your Photoshop!

Disco Munky's picture
Disco Munky
Activity Score 3890

Did someone just do the "tilt-shift" photoshop tutorial?
A nice idea, this time slightly let down by the visuals.

Doin' it for the points

Guest's picture
Guest

Very old idea.
May be new in your place.

Guest's picture
Guest

How old is this brand?
If this brand is in market since 1850,
this lay out might be more fit.

Guest's picture
Guest

student work

Zeus's picture
Zeus
Activity Score 906

pleeeeeaaaaassssseeeeeee

silvi's picture
silvi
Activity Score 4172

No entiendo por qué tan buenas críticas a esta campaña. No es algo nuevo. Las piezas son aburridas y no mantienen la mínima conexión con el uso real del producto.

firebug's picture
firebug
Activity Score 1113

nice visualisation..
photoshop ????

elyoshiro's picture
elyoshiro
Activity Score 546

la primera idea

shahid.h's picture
shahid.h
Activity Score 256

this time its poor idea

just write's picture
just write
Activity Score 653

i think idea is good... but the execution could have been much better...

Guest's picture
Guest

Not bad.

Guest's picture
Guest

F* Photoshop. Great concept. It's funny.

Guest's picture
Guest

Don't like it. Neither the idea, nor the artwork.

...yeah, your photoshop skills need improvement.
I know you wanted to emphasize the marker bit, but still feels very wrong.

Marmelad's picture
Marmelad
Activity Score 12

The background isn't really clear for outsiders. Probably it has to do something with 'Trucial states' - well I'm not really good in the matter of Oman history though.
I don't think this means that FC were there before. It probably supposed to mean some replaced mass burials? And the cheapest and durable way to mark each one.
Anyway Photoshop looks pretty rough.

justpassingby's picture
justpassingby
Activity Score 1368

Ivan, either you are best mates with FP7 Oman or the quality of ads on here have gone down to a student level.
You have posted 2 terrible ads from FP7 Oman and frankly they dont deserve to be on here.

ivan's picture
ivan

I'm not friends with them but even if I were it would not influence me. But Oman deserves some publicity. I got your point though and will apply in the future.

justpassingby's picture
justpassingby
Activity Score 1368

Oman definitely deserves some publicity but they have to earn it.

LeeHarvey's picture
LeeHarvey
Activity Score 3045

Text on tombstones doesn't look handwritten at all. And I absolutely agree with Slowrider that there were no permanent markers until some 40 yrs ago. Not good.

Pirate's picture
Pirate
Activity Score 4

Seems like someone fresh out of art college has done this... Student idea...

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