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Faber Castell Permanent Marker: Graveyard

Faber Castell Permanent Marker: Graveyard
Your rating: None Average: 3.5 (37 votes)

Advertising Agency: FP7,Oman
Creative Director / Art director / Copywriter: Noufal Ali
Graphic Designers: Renjith Pillai, Sanoop
Photographer: Suresh Anthikad
Client Servicing: Ajay Menon
Published: October 2008

Comments

Guest's picture

wow...Faber Castell's around for so loooooong?

shahidali's picture 1262 pencils

simple and effective.

shahid

slowrider's picture 516 pencils

thats simple and effective: http://adsoftheworld.com/media/print/bic_lady

and not this faked and stupid graveyard ad - 1850 pffft - a ball pen was invented not before 1938 - and permanent markers somewhere in the 60th

one should not take life so seriously - as one will not come out of it alive.

AlphaDog's picture 267 pencils
3

Bad Photoshop

Seek and Destroy

SonuChandra's picture 413 pencils

Good Idea

but i agree with Alphadog

Live with Passion

Guest's picture

good idea

Grace's picture 405 pencils

A little negative for a marker ad...

I'm just a student. DON'T SHOOT!

Guest's picture

finally a fresh thought for marker.

adfreak06's picture 136 pencils

http://adsoftheworld.com/media/print/reynolds_permanent_marker_twins , hey all who have posted here , just compare the ad in the link and this one , and just comment based upon that , post some genuine comment

kevgroat's picture 140 pencils

never saw that twins ad before, that is so much more creative than this. much more positive than this, makes more sense, etc. etc.

slowrider's picture 516 pencils

http://adsoftheworld.com/media/print/bic_lady

one should not take life so seriously - as one will not come out of it alive.

Dev Kumar's picture 683 pencils
9

Damn good...

jorj's picture 482 pencils

0/10

Guest's picture

i like it!

Guest's picture

ha ha hah ah good one

Guest's picture

I like it! But why do they use Western/Christian names on the tombstones if this is for the Middle East? Shouldn't they be Muslim names?

talkingisfree's picture 579 pencils
1

Really bad idea and execution.

Ochuko's picture 30 pencils

Talkingisfree! Is that why some people make cheap comments? This is a fresh idea for a brand of permanent marker. My only concern is that there's no solid claim on the ad that differentiates it from the other one zillion permanent marker brands in the market.

rolling.stone's picture 1164 pencils

Sorry Dear from where u find it free ?

didn't you see it

http://adsoftheworld.com/media/print/bic_permanent_marker_snake

yet OK effort

-------------------------------------------------------------------

~ Quite obviously, I have gathered no moss ! ~

Dzsoi's picture 4558 pencils

Not the same, Dear.

rolling.stone's picture 1164 pencils

Sorry mistyped in my previous comment

Actually I mean FRESH instead free

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~ Quite obviously, I have gathered no moss ! ~

Guest's picture

i do agree with Ochuko it is absolutely fresh approach for a brand of permanent marker. IVAN i know this guy from Old good days in McCANN, passionate chap , would you give Mr. Ali ' s email.id

adfreak06's picture 136 pencils

well executed, but the idea is too lame, can't even give 2/10, execution 6/10

Guest's picture

Good idea but... already done! And by the way, what the f* with your Photoshop!

Disco Munky's picture 3839 pencils

Did someone just do the "tilt-shift" photoshop tutorial?
A nice idea, this time slightly let down by the visuals.

Doin' it for the points

Guest's picture

Very old idea.
May be new in your place.

Guest's picture

How old is this brand?
If this brand is in market since 1850,
this lay out might be more fit.

Guest's picture
5

student work

Zeus's picture 872 pencils

pleeeeeaaaaassssseeeeeee

silvi's picture 1464 pencils

No entiendo por qué tan buenas críticas a esta campaña. No es algo nuevo. Las piezas son aburridas y no mantienen la mínima conexión con el uso real del producto.

sachindhokane's picture 511 pencils
6

nice visualisation..
photoshop ????

yoshiro's picture 198 pencils

la primera idea

Yoshiro

shahid.h's picture 176 pencils

this time its poor idea

just write's picture 655 pencils

i think idea is good... but the execution could have been much better...

Guest's picture

Not bad.

Guest's picture
9

F* Photoshop. Great concept. It's funny.

Guest's picture

Don't like it. Neither the idea, nor the artwork.

...yeah, your photoshop skills need improvement.
I know you wanted to emphasize the marker bit, but still feels very wrong.

Marmelad's picture 12 pencils

The background isn't really clear for outsiders. Probably it has to do something with 'Trucial states' - well I'm not really good in the matter of Oman history though.
I don't think this means that FC were there before. It probably supposed to mean some replaced mass burials? And the cheapest and durable way to mark each one.
Anyway Photoshop looks pretty rough.

justpassingby's picture 1369 pencils

Ivan, either you are best mates with FP7 Oman or the quality of ads on here have gone down to a student level.
You have posted 2 terrible ads from FP7 Oman and frankly they dont deserve to be on here.

ivan's picture

I'm not friends with them but even if I were it would not influence me. But Oman deserves some publicity. I got your point though and will apply in the future.

justpassingby's picture 1369 pencils

Oman definitely deserves some publicity but they have to earn it.

LeeHarvey's picture 1798 pencils
3

Text on tombstones doesn't look handwritten at all. And I absolutely agree with Slowrider that there were no permanent markers until some 40 yrs ago. Not good.

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