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Eyelab optometrist: Couple, 1

Eyelab optometrist: Couple, 1
Your rating: None Average: 5.3 (35 votes)

R250 off all eye tests.

Advertising Agency: Canvas, Cape Town, South Africa
Creative Director: Michael Ipp
Art Director: Tim Church
Copywriter: Jacques Laubscher
Retoucher: Still images, Cape town

22 Comments

kripaakar's picture 507 pencils

the other was better

Roger Keynes's picture 3992 pencils
1

Shocker.
And I'd rather poke mine out than look at the other one.

Will Think for Salary

mikeelrapido's picture 1943 pencils

I think this is better - this guy looks funny..

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xcreativity's picture 2384 pencils
3

ahahah even better!

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thedesignaddict's picture 4066 pencils
7

Funny again, but he looks like a cardboard cutout. Weird.

andyStock's picture 670 pencils
8

I love these ads! Very funny, I think something similar has been done before for anti-alcohol on a TV campaign - something to do with beer goggles if I remember right. Even so, I still like these ads.

You can tell the guy can't believe his luck!!

Imagepro's picture 112 pencils
1

Why do they need an eye exam if they are in love? If he is like that, why can't he? This kind of ad is stupid.

alejulimaty's picture 777 pencils

maybe they`re kazillionaires

silvi's picture 4174 pencils

The girl is not that beautiful either, jaja

sagi7ario's picture 42 pencils

You are right! lol!

Mantufayo's picture 550 pencils

ha ha ha. Funny!, and nothing more.

satrianee's picture 3782 pencils
2

intelligence does not appreciate insult. This campaign has it more than a little, right?

Tommy G.'s picture 911 pencils

excellent on almost every points. The design looks not so good. I loved the big head of the guy.

deep dave's picture 22 pencils

Much better execution...

lynz's picture 104 pencils

I have to say the shorts on the guy are classic. You know what? I can see everyone's point on the message and the risk of this ad, but when I saw it it made me laugh. It is an insight that everyone can relate to.

shahidali's picture 3672 pencils
1

Satrianee made the point. forcefully playing with the so called establised perception of ugliness. i don't like the route. sadly i recognize that, it 'may' work.

shahid

toko971's picture 10 pencils

easy and already done...

Spoonfeederxxx's picture 643 pencils

Cliched to death...

bobby666's picture 1227 pencils

i like it.

Sven Gali's picture 845 pencils

;)

rolling.stone's picture 2750 pencils

lucky guy ! lol

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joost's picture 15 pencils

Ok, she's not a beauty queen, but she isn't all that ugly either ;-)

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