Submitted by Rachel.Mann on Fri, 2008-05-30 14:10.
What the hell is that? A pokemon?
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"I am one who believes that one of the greatest dangers of advertising is not that of misleading people, but that of boring them to death."
- Leo Burnett
Why the H3ll would you want to blast a Donut? They smell sweet already, and don't give you bad breath. Onions, garlic, fish etc. would work, but this is just bad. If that's not their angle, then they're suggesting you chew it _with_ donuts???? Bad.
there is a whole campaign based on these cute food characters, in the age of youtube it shouldn't be hard to find out more. (check it out before you make comments that make you look ill-informed)
Comments
I don't get these.
What the hell is that? A pokemon?
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"I am one who believes that one of the greatest dangers of advertising is not that of misleading people, but that of boring them to death."
- Leo Burnett
no
Why the H3ll would you want to blast a Donut? They smell sweet already, and don't give you bad breath. Onions, garlic, fish etc. would work, but this is just bad. If that's not their angle, then they're suggesting you chew it _with_ donuts???? Bad.
Cute visuals and idea though, just wrong foods.
A wasted good visual.
PORTUGUĂS: http://augustocorreia.carbonmade.com I ENGLISH: http://augustoinenglish.carbonmade.com
these are great, compacting the tv commercial into one shot. easily recognizable.
here, for those who havnt seen the ad: http://www.youtube.com/watch?v=o2ivCTG8Ozo
there is a whole campaign based on these cute food characters, in the age of youtube it shouldn't be hard to find out more. (check it out before you make comments that make you look ill-informed)
It's not about the breath, but the remainings of food in one's mouth.
The gum removes them, so its like a substitute for brushing your teeth (perfect for when you are on the go).
I like.
This is frigging great work. It's not boom-tish but I love it. Well done guys! Great campaign.
Yeah! if you see the vid, you get the idea, it's not the donut or the banana, they taste good, it's their remaining in your mouth, what the gum cleans
http://www.flickr.com/photos/damontana/
good concept
Thanx guys. Now I love it.
It actually is confusing for them who haven't seen the tv ad.
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http://indianadsblog.blogspot.com/
Indian Ads Update
OMG! Malaysia has a similar tvc like this. It's for a dental product, those little food(same as above) following their master to everywhere.
I initially thought it was a rubber donut which prompted me to think the product was a weird sepository... :S
i've seen the tv commercial for these. absolutely BRILLIANT.
The idea is that you have Extra instead of a sweet snack. Extra is sugarless.