Expresso Newspaper: Osama
Advertising Agency: MSTF Partners, Portugal
Creative Directors: Lourenço Thomaz, Suzana Sequeira
Art Director: Lourenço Thomaz
Copywriter: Suzana Sequeira
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20 Comments
I understand I am dim at times, but I do not understand this at all. Explain?
Nevermind.. ::rolls eyes:: dur
Bin Laden is the last victim of Twin Towers.
Very clever.
give me a break. please.
hopa, scuze
DEATH PAGE
I don't see the need for something like this... don't like it
Hm. So everyone else is an identityless number and this asshole gets a face memorial?
Aside from the above, this is an inelegant, imperfect implementation of a decent kernel of an idea.
"Ubi hubave lubearned thubat ubanuby fubool cuban wrubite uba bubad ubad, bubut thubat ubit tubakes uba rubeal gubenubiubus tubo kubeep hubis hubands uboff uba gubood ubone."
-Lubeo Buburnubett
I'd LOVE to see the brief for this one.
Logically off (there are about 4,000 soldiers missing), strange strategy...how does this sell a newspaper? Is it known for obituaries?
"With osama's death, the number of 9/11 victims increased from 2,819 to 2820."
I think the idea here is "what goes around comes around" or "you reap what you sow". That's why you see his head at the top (he killed all those people) and then the year he died at the bottom (in the end he died too). This is clever, but it could be misinterpreted, I am afraid.
I agree.
//usevertising v.s badvertising//
C'est une question de vie ou de mort.
interesting, dont know if its right...
seeing this I realized that no kids died in the 9/11
probably, the first Bush attack killed
Then you shouldn't get your information from scam ads on an internet forum.
It could work better with something to guide our interpretation, a single line of simple copy maybe. As it is is he the last victim? Is it sweet revenge? Or if it's intended that we should question which maybe it would be better to state that in three or four words.
http://we-convince.com
No. Way too open to interpretation.
agreed
dont like it at all!
waste of media space.
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