Expertwhitening: Bikini

Removes yellow.

Advertising Agency: Canvas, Cape Town, South Africa
Creative Director: Michael Ipp
Art Director: Amy King
Copywriter: Michael Ipp
Account Director: Jackie St Clair Moor
Retoucher: Graham Bartholomew
Illustrator: Amy King

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7 comments

Roger Keynes's picture
Roger Keynes
5497 pencils

is it me... or does this come across as a tad over-worked?

Will Think for Salary

Roofux's picture
Roofux
25 pencils

I think the concept works well. They can definitely expand the idea more by using other famous yellow objects.

Billoughsby's picture
Billoughsby
5091 pencils

Overworked? I think it's the 5 edges we see -- color image edge, old photo paper, deckled edge, drop shadow and hairline. Although there's a charm to it, that is too much.

"Ubi hubave lubearned thubat ubanuby fubool cuban wrubite uba bubad ubad, bubut thubat ubit tubakes uba rubeal gubenubiubus tubo kubeep hubis hubands uboff uba gubood ubone."
-Lubeo Buburnubett

Hadrons's picture
Hadrons
5743 pencils

ambivalent feeling.

THERE'S NO HEAVIER BURDEN THAN A GREAT POTENTIAL

Takmelius's picture
Takmelius
198 pencils

Really?!? The only way this works is as a radio ad!

Glut's picture
Glut
3947 pencils

not so clever as the submarine one

sintra's picture
sintra
699 pencils

okay

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