Expertwhitening: Bikini
Removes yellow.
Advertising Agency: Canvas, Cape Town, South Africa
Creative Director: Michael Ipp
Art Director: Amy King
Copywriter: Michael Ipp
Account Director: Jackie St Clair Moor
Retoucher: Graham Bartholomew
Illustrator: Amy King


7 comments
is it me... or does this come across as a tad over-worked?
Will Think for Salary
I think the concept works well. They can definitely expand the idea more by using other famous yellow objects.
Overworked? I think it's the 5 edges we see -- color image edge, old photo paper, deckled edge, drop shadow and hairline. Although there's a charm to it, that is too much.
"Ubi hubave lubearned thubat ubanuby fubool cuban wrubite uba bubad ubad, bubut thubat ubit tubakes uba rubeal gubenubiubus tubo kubeep hubis hubands uboff uba gubood ubone."
-Lubeo Buburnubett
ambivalent feeling.
THERE'S NO HEAVIER BURDEN THAN A GREAT POTENTIAL
Really?!? The only way this works is as a radio ad!
not so clever as the submarine one
okay