Eveready: Hair

Advertising Agency: King James, Johannesburg, South Africa
Executive Creative Director: Alistair King
Creative Directors: Adam Livesey, Matthew Brink
Art Director: Greig Watt
Photographer: David Prior
Illustrator: Rob Frew
Copywriter: Jacques Shalom

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44 comments

federo's picture
federo
781 pencils

great

dico's picture
dico
332 pencils

excellent!!!

SeanMartin's picture
SeanMartin

Very, very clever.

Renan Correa's picture
Renan Correa
186 pencils

CONGRATULATIONS!
-------------------------
www.correa.carbonmade.com

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www.cargocollective.com/renancorrea

elyoshiro's picture
elyoshiro
545 pencils

Genial,sencillo, directo

www.yoshirosans.blogspot.com

luispiter's picture
luispiter
2756 pencils

http://mimundoenotromundo.blogspot.com/

wow... very nice... congratulation for this insight

Guest commenter's picture
Guest commenter

Sweet!

sneakyhands's picture
sneakyhands
1857 pencils

wasn't this in archive? if not, it should

RM's picture
RM
419 pencils

Excellent, it's nice to see something new. What a great image.

Guest commenter's picture
Guest commenter

electric leakage?

Guest commenter's picture
Guest commenter

Fresh.

operate's picture
operate
15 pencils

ooooooooooooooooooooooooohh it gives me goose bumps. Where is the campaign?

Guest commenter's picture
Guest commenter

Great

Adam Hyde's picture
Adam Hyde
78 pencils

Wow... thats really a great ad...

karan karan's picture
karan karan

it,s A...M...A...Z...I...N...G

Wigo's picture
Wigo
51 pencils

nice art direction

Anurag Sahu's picture
Anurag Sahu
102 pencils

good one ! simple yet effective !

adonis's picture
adonis
22 pencils

What irony. The AD's name is Watt! calls for a metal dude.

Guest commenter's picture
Guest commenter

Nice visual

capywriter's picture
capywriter
5511 pencils

Nice visual indeed... but what does it say? I mean... what makes this battery so special, better than others?? That it will make your electrical tools work? Wow, what a nice benefit for a battery...

keddy's picture
keddy
134 pencils

Damn neat!

Nolan's picture
Nolan
189 pencils

great! extr concept

Guest commenter's picture
Guest commenter

Benefit?

Guest commenter's picture
Guest commenter

´90....

kgeiger's picture
kgeiger
7085 pencils

I'm smiling.

Gorgeous's picture
Gorgeous

Gorgeous.

konekt's picture
konekt
60 pencils

perfect. very smart.

e-creativo's picture
e-creativo
12 pencils

Excelente!

TrainRunner's picture
TrainRunner
225 pencils

perfect. So simple.

Guest commenter's picture
Guest commenter

While the ad men pat eachother on the back and hi five each other, consumers out there will buy another brand of batteries. Talk about stating the obvious - this battery contains electricity - wow, original!

Nabila Basher's picture
Nabila Basher
10 pencils

nice!

Hibon's picture
Hibon
3731 pencils

Great....simple and very creative. This will sure win international awards!!!!

Simple ideas are the best !

Guest commenter's picture
Guest commenter

The first battery producing static electricity. Hang the creatives now.

pscs's picture
pscs
440 pencils

I used these batteries and they sucked. well, comparable to energizer but not as good as duracell. way cheaper though :P

chen115chen's picture
chen115chen
164 pencils

so smart~~haha

Guest commenter's picture
Guest commenter

Pity how India still allows eveready to be manufactured despite Union Carbide responsible for killing thousands in the Bhopal Gas Disaster of 1984

Guest commenter's picture
Guest commenter

nice

sawantsarthak's picture
sawantsarthak
89 pencils

G8

Advertising is the art of making whole lies out of half truths.”

sarthak
mumbai

Advertising is the art of making whole lies out of half truths.”

sarthak
mumbai

Guest commenter's picture
Guest commenter

lol

g73's picture
g73
12 pencils

intelligent

Guest commenter's picture
Guest commenter

nice photography

Guest's picture
Guest

very very nice

Spoonfeederxxx's picture
Spoonfeederxxx
641 pencils

Matt and Adam...

Awesomeness once again...

hasalaka.th's picture
hasalaka.th
290 pencils

Is this ad just to say the battery has electricity & it's leaking?
Sorry. I can't find any greatness in this Idea.

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