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When Was the Last Time...?, 2

Agency: 
Published/Aired: 
November 2010
Description: 

When was the last time you visited London?
London from €99 return

Advertising Agency: leg., Paris, France
Creative Director: Gabriel Gaultier
Copywriters: Gabriel Gaultier, Clémence Cousteau
Art Directors: Stéphane Richard, Hugues Pinguet

Comments (5)

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Highest Rated

CuriousPencil's picture
CuriousPencil
Activity Score 4225

Cute enough, and cute to show London buses to sell trains.
'
But someone like me is likely to hang on to a print of this ad for a decade just to wag the fine print at the ticket desk: "It says 'ticket price is valid the entire year' - doesn't say WHICH year." Kind of makes me suspect this wasn't a real campaign - any French visitors here see this for real?

Guest's picture
Guest

I saw this for real. But I'm pretty sure I also saw exactly the same idea for an asian airlines or travel compagny. Anyone remembers this campaign ???

CuriousPencil's picture
CuriousPencil
Activity Score 4225

Can't help you with the Asian question I'm afraid, but thanks for the confirmation on this one,

Dzsoi's picture
Dzsoi
Activity Score 8115

Sounds weird: "When was the last time you visited Beijing (Peking)?" Are you sure?! ;/

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