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The Paving Stones

Agency: 
Published/Aired: 
April 2012
Description: 

Poor balancing of tire fitting leads to the appearance of rudder vibrations that give the feeling of a bad road even if the pavement is ideal.

Tire service defines the road

Advertising Agency: Creative agency Michurin, Kyiv, Ukraine
Creative Director: Bolsunovsky Dima
Art Director: Kobzenko Slava
Copywriter: Dikusarova Lena
Designer: Vyshepan Ivan

Comments (5)

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Highest Rated

salil.sharma's picture
salil.sharma
Activity Score 2428

good as per copy

Designer Don't Do Different Things
They Do Things Differently

alausa's picture
alausa
Activity Score 1420

Good insight, but a lane change defeats the visual.

Wordfruit's picture
Wordfruit
Activity Score 1023

I think this is pretty good.

Line could be improved, but I'm assuming it's just a translation.

kleenex's picture
kleenex
Activity Score 43473

not feeling the ads.

chamindarathnayake's picture
chamindarathnayake
Activity Score 377

Good

Chaminda Rathnayake

salil.sharma's picture
salil.sharma
Activity Score 2428

good as per copy

Designer Don't Do Different Things
They Do Things Differently

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