ESPN: Not good enough for Beijing, 3

ESPN: Not good enough for Beijing, 3
Average: 7 (13 votes)

Olympic Games. For the few good ones.

Advertising Agency: Neogama/BBH, São Paulo, Brazil
Executive Creative Director: Alexandre Gama
Creative Directors: Wilson Mateos, Márcio Ribas
Photographer: Jair Lanes
Copywriter: Isabella Paulelli
Art Director: Vico Benevides

10 comments

M.Yoda's picture
60 pencils
M.Yoda

Funny! Nice visual.

Audrius Kubrik's picture
823 pencils
Audrius Kubrik

Dima's good enough for me. beats cycling, at least.

Wilford Brimley's picture
32 pencils
Wilford Brimley

Love it! Great shot, cool tag line. Well done.

BOOBJOB LOOBCANNON's picture
1848 pencils
BOOBJOB LOOBCANNON

Hmmm.

This isn't working for me.

The visual doesn't make me want to watch ESPN unfortunately.

I don't think the tag line works either 'Olympic Games. For the few good ones.' not sure what that means.

We're going to need more lube.

feel's picture
168 pencils
feel

dont get the meaning, here, is for the few bad ones.

Audrius Kubrik's picture
823 pencils
Audrius Kubrik

i'm afraid, doesn't invite me to watch the games either. the olympics spirit (however boring and politically correct it may be) is as far from this ad as i am from china right now. especially the spoonface one.

these cool guys are good at what they do, but not cool enough to wear skinny shorts and play geeky badminton and whatnot?

get out of my dad's telly and let him finish his beer, please.

dodome's picture
6 pencils
dodome

rely very bad at all.

piet miller's picture
58 pencils
piet miller

Is this a Fiat?

floydeepurple's picture
349 pencils
floydeepurple

Hello ad. What are you trying to tell me?

pscs's picture
440 pencils
pscs

don't you get it??? this guy is cranking up a car with his head!!!

(I don't get it either)