Gods of Sports

November 2009
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ESPN Classic is the only channel dedicated entirely to the greatest moments and legends of sports, the campaign "Gods of sports" was created to easily convey the human truth that for some people athletes become Gods.

Where men become Gods.

Advertising Agency: Miami Ad School
Art Director: Diego Rionda

Comments (28)

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SomeDude's picture
53 Activity Scores

It's too "studenty" and won't help you land a job in advertising. (Sorry for using this nearly useless term)

It's good to be edgy and provocative but think about the kind of brand espn wants to build. Showing an understanding of that brand and making great work that supports it will win you awards and get you jobs.