Where men become Gods.
ESPN Classic is the only channel dedicated entirely to the greatest moments and legends of sports, the campaign "Gods of sports" was created to easily convey the human truth that for some people athletes become Gods.
Advertising Agency: Miami Ad School
Art Director: Diego Rionda
Published: November 2009
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Comments
People shouldn't be allowed to do stuff like this. Besides encroaching on the sensitivity of religion, the idea sucks. And it's done really badly.
Even Madonna mocked Jesus tho. She hang herself on a cross and now she's dating some kid called Jesus too.
http://www.watchman.org/_assets/images/madonna_cross.jpg
This is horrendous.
Btw. God is Jesus' daddy. Not so nice ad.
never was and never will be a dad for god, your statement doesnt make a bit of sense!
| Everartz |
God is not for advertising... students...
Yep, a topic that must be avoided. Sorry.
Bold, remarkable idea.
I don't want to offend anyone but, if God can be a father to a son, he can be pretty merciful to the rest of the boys. He would enjoy this one too.
Nothing bad is said here... Why react with the first coming thought? (It can never be any creative)
This is very disrespectful to any religious human.
God would enjoy this? Let's see... your son is murdered (crucified) and they make an easy joke of his death, imitating the posture of his suffering body to promote a sport channel. A big laugh is guaranteed. You should re-think our "first" reactions.
bad idea with poor illustration (or HDR with pasted on character).
Salamandos, don't be an ignorant and brag about it - in Christianity, God is one and three at the same time: the father, the son and the holy spirit.
its bad, keep on studying kids.
bad PS, failed concept (dad/son?), uncreative idea, risky subject you should usually try to avoid.
so overall... fail
Quite really.
Bad Art... the idea it's too obvious... if you gonna use religion you've gotta do it right... Don't like it
This image will be remembered by all of us, we even took the time to write about it...... isn't it what advertising is all about, Its not about huuu it hurts my feelings or I like it or I don't , its about making impact
This image will be remembered by all of us, we even took the time to write about it...... isn't it what advertising is all about, Its not about huuu it hurts my feelings or I like it or I don't , its about making impact
If I walked into your workplace, dropped my pants and took a dump on your desk while you were sitting there I don't think you'd ever forget that. But that doesn't make it a good ad.
Just my one cent.
Oh man...you just gave me a great idea for an ad! God bless you.
I wanted to say to him: "No, that is not what advertising is about" but your remark is more memorable. And that is what comments are about.
simplesmente horrível. puro mau gosto!
Looks so so so student work. Far far away from clients aprobation.
Remindsme my student years.
El pensamiento no es malo, sin embargo es algo que ya se ha hecho por varias marcas deportivas y se ha llevado a niveles ejecucionales muy grandes como la iglesia del fútbol en Argentina que hizo Nike. Estás diciendo algo muy cierto, los deportistas de cierta manera se convierten en dioses, el deporte es para muchos, una religión. Lo que pasa aquí es que el uso de símbolos (jesus, la cruz, y el concepto mismo) ya no aportan mucho al medio publicitario porque suenan a primera idea, y más para esta bola de weyes que se sienten bien salsas porque están atrás de su pc comiendo snickers. Échale mas ganas al retoque y trata de abordar los briefs de una manera un poco menos obvial. Saludos tripa.
Yikk...who hid all the subtly ??
www.jpmountford.com
First of all, the art direction and the creative direction suck!
Second, an Ad that use a religious symbols for commercial purpose is a very risky Ad
Third, the copy is soooo not true!
Hey I just noticed this, the copy says WHERE MEN BECOME GODS. But if this for ESPN Classic (and I don't really know how much gymnastics they show if any) shouldn't it be WHERE MEN BECAME GODS?
And that's if this ad didn't suck. Which it does.
Just my one cent.
touchy subject you're pressing here..
Stop Mediocrity. Start Creativity.
There are two kinds of people in the world; people who like mustangs (cool people) and people who like camaros (idiots).
Nice, nice, nice, very good.
sensitive topic, bad ad.
25 comments in a few days...... this ad is actually stopping people, think about that,
to me it shows balls.
Either you don't work in advertising or you shouldn't work in advertising. Your thinking is as plain as it gets. Advertising is not about getting reaction. It is about getting the reaction you wanted. Think Winnie until you see the difference.
Not the best idea I've seen, but advertising should always be partially shocking
sensitive issue
but i think this ad solves the purpose, it grabs the attention of people
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~ Quite obviously, I have gathered no moss ! ~
should refrain