ESPN: Bones, 1

Advertising Agency: Neogama/BBH, São Paulo, Brazil
Executive Creative Director: Alexandre Gama
Creative Directors: Márcio Ribas, Wilson Mateos
Art Director: Daniel Prado
Copywriter: Patricia Leme
Photographer: Paulo Vainer
Illustrators: Roberto Jun, Bruno Mazzilli
Digital Retouch: Alexandre Calvin, Daniel Leão
Artist: Marco Di Giorgio


Rabubi's picture
560 pencils


fen1x's picture
471 pencils

Great Art !!!
Its hard to see it at 1st time but I hope its for print only.

Wordnerd's picture
6658 pencils

nice campaign!

Zeus's picture
912 pencils

cool, but you get confuse...have to get closer to see what it is...

David Hasselblad's picture
David Hasselblad
120 pencils

I don't get it.

Nice looking visuals and all, but what are they trying to say?
It's a skateboarder carved out of an old, dug-up bone. I'm stumped.

Is there a new series on ESPN that I'm not aware of?
Archaeology meets extreme sports-themed arts and crafts?

AyMorch's picture
16 pencils

No entiendo muy bien, ¿quiere decir que el deporte lo llevas hasta en los huesos o que son deportes tan extremos que terminas quebrándote los huesos...??

silenciorn's picture
153 pencils

a marble bone... he he he

not a bad idea.

si fai il mio nome, non ci sono più...

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