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Commitment

Published/Aired: 
April 2011
Description: 

The first pair of glasses that says, "I'm not into commitment."

Advertising Agency: Lindsay, Stone & Briggs, USA
Art Director / Associate Creative Director: Matt Johanning
Copywriter / Associate Creative Director: Lee Schmidt
Photographer: Parish Kohanim

Comments (8)

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Highest Rated

Billoughsby's picture
Billoughsby
Activity Score 5138

OK.

"Ubi hubave lubearned thubat ubanuby fubool cuban wrubite uba bubad ubad, bubut thubat ubit tubakes uba rubeal gubenubiubus tubo kubeep hubis hubands uboff uba gubood ubone."
-Lubeo Buburnubett

silversurfer's picture
silversurfer
Activity Score 53

Funny headline. Those glasses are really out there.

checking_the_gate's picture
checking_the_gate
Activity Score 12

It IS a funny line. Art direction doesn't get in the way of showing off the glasses. Simple + elegant.

krautland's picture
krautland
Activity Score 3216

actually those glasses say you are a doofus who needs a styleguide.

kleenex's picture
kleenex
Activity Score 44844

yep....

Rotzgoht's picture
Rotzgoht
Activity Score 186

I think I agree.

Billoughsby's picture
Billoughsby
Activity Score 5138

So they only make reading glasses? Your field of vision would surely only encompass what's down and at reading level with these on.

"Ubi hubave lubearned thubat ubanuby fubool cuban wrubite uba bubad ubad, bubut thubat ubit tubakes uba rubeal gubenubiubus tubo kubeep hubis hubands uboff uba gubood ubone."
-Lubeo Buburnubett

cdman's picture
cdman
Activity Score 12

Your supposed to judge the ad not the product.

Billoughsby's picture
Billoughsby
Activity Score 5138

OK.

"Ubi hubave lubearned thubat ubanuby fubool cuban wrubite uba bubad ubad, bubut thubat ubit tubakes uba rubeal gubenubiubus tubo kubeep hubis hubands uboff uba gubood ubone."
-Lubeo Buburnubett

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