Esemmat bug killer spray: Water spray

Even the sound of it horrifies.

Advertising Agency: TBWA\Istanbul, Turkey
Executive Creative Director: Ilkay Gurpinar
Creative Director: Volkan Karakasoglu
Art Directors / Copywriters: Tolga Ulkumen, Umut Kisa
Illustrator: Tolga Ulkumen
Typographer: Umut Kisa
Brand: Esemmat
Account Supervisor: Melis Yucel
Advertiser's Supervisor: Tolga Bayraktar
Account Manager: Burcu Ozdemir
Published: April 2010

18 comments

esteb's picture
esteb
673 pencils

Lovely.

Jaap Grolleman's picture
Jaap Grolleman
6992 pencils

Heh, good campaign =)

deadlinecanwait's picture
deadlinecanwait
109 pencils

ha ha ha.......gud one

meraj's picture
meraj
216 pencils

brilliant !!

Mugen's picture
Mugen
24 pencils

It wont sell. It wont win.

R3D1N's picture
R3D1N
35 pencils

jaja, muy buena.

dollypoppin's picture
dollypoppin
1423 pencils

I like the artwork. ;>

---------
"Nihil sub sole novum"

Guest's picture
Guest

Good job guys!

wasuntitled's picture
wasuntitled
30 pencils

GREAT!

WASANTHA

Adaddicted's picture
Adaddicted
3435 pencils

nope!

withalltherespects

lalith.rajeev's picture
lalith.rajeev
116 pencils

nice art

Guest's picture
Guest

according to comments there's half of the agency here.

this is crap. nothing new - idea-wise and execution-wise.

boring as hell.

Guest's picture
Guest

nice insight... i can here that ugly "swoosh" :)

Guest's picture
Guest

Had a good laugh:)

Dzsoi's picture
Dzsoi
7194 pencils

Does it sound different from other bug killer sprays? Deodorants (hair sprays) and water vaporizers doesn't sound similar at all, so this execution stands out.

Hiperion's picture
Hiperion
3138 pencils

nothing special.
come on, who are commenting this ad??

alexander_bickov's picture
alexander_bickov
3281 pencils

Superb art work

prs's picture
prs
210 pencils

nice. Surely "even the sound of it horrifies" the bugs. Although i am little bit concerned. Is it environment/nature friendly?

Don't follow the herd - be yourself!

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