19 comments

lara's picture
lara
114 pencils

grt.........nice execution

lara's picture
lara
114 pencils

but it can also b taken as that product is so deadly that it can turn into snake

Modal Writer's picture
Modal Writer
333 pencils

was done before for powerade, still, it's working here

popdistortion's picture
popdistortion
1594 pencils

It's not that exciting.

squirrely's picture
squirrely
316 pencils

What is Epcor?

jebus's picture
jebus
478 pencils

Epcor is a utilities company (power & water). This poster series is going in elementary schools around Alberta to remind kids not to play around with electricity.

Jet Propulsion Lab's picture
Jet Propulsion Lab
10681 pencils

I was about to quickly dismiss this ad as another one of those with an electrical outlet juxtaposed against something else.
Glad I didn't speak too soon.
I love it because of who they're talking to. And because it doesn't talk down to those preadolescents.
The visual device here is very appropriate and memorable.
But you have to admit, we all went through that stage where you just had to stick sharp metal objects into those outlets.
They look so inviting. :)

Chatterjee's picture
Chatterjee
4 pencils

good one to watch nice concept and execution but the same time it also make negative point to product

.nl's picture
.nl
207 pencils

Electricity can be deadly and water is wet.

njae's picture
njae
68 pencils

this campaign bores me. cant help it.

the_ashlands's picture
the_ashlands
1394 pencils

you bore me.

Example's picture
Example
99 pencils

phew it's lame, is this college work?

Pila's picture
Pila
177 pencils

good

Pila

adabortion's picture
adabortion
615 pencils

If I were a kid, I would be even more curious, wouldn't I?
So I'd grab a sharp metal and poke on it to see if it will react at all!
Remember,the ad is talking to a kid. Adults are more likely to realize the dangers.
In fairness, the execution is not that bad.
Just like the so many "not bads" we've seen before.

SuzieY's picture
SuzieY
24 pencils

I like this ad a lot. Real interesting

Bianconiglio's picture
Bianconiglio
406 pencils

who is the target? electricians? children? parents?

LetitbeKNOWN's picture
LetitbeKNOWN
36 pencils

To the point, swift. Completely relevent to target. CHILDREN in schools. Suddenly it seems better.....Eh.

bloomix's picture
bloomix
51 pencils

hmmmm, not for me. sorry i cant add anything more constructive

apfelbutzen's picture
apfelbutzen
44 pencils

:-(

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