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E.N.P.A.: Spray

E.N.P.A.: Spray
Your rating: None Average: 7.2 (79 votes)

Help us fight the effects of cosmetic testing.

Advertising Agency: Lowe Pirella Fronzoni, Milan, Italy
Creative Directors: Umberto Casagrande, Mauro Manieri
Art Director: Ferdinando Galletti
Copywriter: Gabriele Di Donato
Photographer: LSD.eu
Published: September 2009

Comments

Hobbit's picture 36 pencils
3

i thought it`s something about dog breath
poor connection

Guest's picture

Ahahaha i like it

www.jackmancer.com's picture 1839 pencils

It was pretty obvious what this ad was about when I saw the thumbnail. Pretty funny, poor dog ;p

Guest's picture

andate a lavorare in banca.

Guest's picture

The dog looks too cute, and almost humorous, for me to connect with the seriousness of the message. Maybe should have made him look like he's actually been through some kind of testing.

Guest's picture

It's emotional..

mikeelrapido's picture 1261 pencils

It's working on emotions - that works.

<--------SexInAds-------->
http://sexinads.tumblr.com

Prof's picture 927 pencils

what does that even mean?

regurgitating yesterdays marketing classes are we?

Quite really.

Guest's picture

influenza aviaria per tutti!

hagemony's picture 333 pencils

i like it

Guest's picture

its good, i like it

Guest's picture

check this one http://adsoftheworld.com/media/print/bite_back_mouse_tail i'm not saying the ad is the same, but the thinking is.

everartz's picture 6042 pencils

right...

| Everartz |

rolling.stone's picture 2120 pencils

certainly

and link one is far superior

-------------------------------------------------------------------

~ Quite obviously, I have gathered no moss ! ~

Dzsoi's picture 5221 pencils

This makes no sense at all. They took an element of the theme (some cosmetic stuff) and change it to another one (some animal) to make a strange image. They don't not even look similar, absolutely no creative effort. The linked one at least something (toothpaste and mouse-tail look alike).

Guest's picture

I'm with you. This is not a good ad.

Guest's picture

Agree.

mpared's picture 540 pencils
8

i think its very poewrful ...i love it

Guest's picture

Whahahahahhahahahahaah LMFAO
Maltese perfume hahaha
Paris Hilton will launch one soon. Mark my words. =))))

silvi's picture 2990 pencils

The dog don´t supose to be funny.
Se supone que la foto no debe ser graciosa, sino la comunicación pierde el efecto deseado en este caso. Y a mi me da risa ver al pobre perro. Sorry.

epoc.mak's picture 81 pencils

Nice ad but need to improve on image

Guest's picture

heheeheheheheheh thats a funny visual, i wish there was really a cute puppy like this to spray from it lol....

Guest's picture
1

no, perdoname pero no me gusta para nada. no es fuerte y convincente.

art.d.writer's picture 23 pencils
10

Great Job
It shows how pets are treaded BADLY for a SILLY need, I LOVE IT

Guest's picture

... I want one. Where can I buy it?

Guest's picture
10

BRAVISSIMI, avete vinto il bronzo all'EPICA!!!!!!!

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