ENPA Society for the Protection of Animals: Penguin
Without a shelter, winter can be very hard. Sending an sms to 45595, you will donate 1 euro to help us build kennels for the animals we host.
Advertising Agency: Lowe Pirella Fronzoni, Milan, Italy
Creative Director: Mauro Manieri, Umberto Casagrande
Art Director: Anna Lomboni
Copywriter: Gianni Miraglia
Photographer: LSD
Published: October 2010


25 comments
lol
This is comical.
it is... and btw penguins are nearly immune to the cold, harsh weather of the arctic.
ideas....30 minutes nahi toh free.
That's why the dog had to turn in a penguin.
That's why the ad makes sense.
comical visual with a serious message...
commenting just to gather more pencils:-)
I like the approach. This kind of ad is both for creatives and for people who don't know advertising
Yeah. I don't like advertising but I like this ad.
For a penguin winter is not hard.
I don't get the metaphore.
Please explain.
Nothing to be explained.
You don't get it because you don't want to.
It's so simple.
A dog has to transform himself in a penguin to survive winter.
This is what I get, guy.
And onestly I like it.
Ammazza che concettone...
Se lo facevano più complesso non ci arrivavi
awsome!
http://www.facebook.com/profile.php?id=1201459255&v=info
Wow! great!
would be better for a 4x4 that can go to remote places.
the owners dog has mated with a penguin.
it dosent look the dog is suffering... it looks asif it has evolved... funny visual though
Agreed. The dog seems to have adapted to the weather quite well.
STOP mixed dogs please!
http://adsoftheworld.com/media/print/yamaha_f40_outboards_waldog
...and other billions.
Manola
You're mistaking shit for chocolate.
Yes. There are billions of this stuff.
But this one is cool and ironic, thank Godness.
Love it.
love it.
Nothing new.
In this print we can read two kind of comments:
1) negative comments
2) Lowe's comments
Your comment is very McCann.
the upper leg is not stickin with the rest.