ENPA: Hunter

Advertising Agency: Ogilvy & Mather, Milan, Italy
Executive Creative Director: Roberto Greco
Client Creative Directors: Giordano Curreri
Art Directors: Giordano Curreri, Francesco Toscano
Copywriter: Marco Geranzani
Photographer: Zona 13
Published: February 2009

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12 comments

NastyJester's picture
NastyJester
744 pencils

Terrible copy.

Guest's picture
Guest

Is a copy or a novel?

StarlaY's picture
StarlaY
310 pencils

Before I enlarged the ad, for me it was an ad against hunting animals. the guy standing there was a stuffed hunter like stuffed animals... or maybe kept as a last member of a non-existing species anymore.
then I clicked on it and questions rushed to my mind. is it a wax statue of a hunter? why is it a statue, because he died bravely when hunting? or is it a statue at all... if not, what's this and why like this? etc.. etc.. this is too much pressure!! thank you very much I'll pass.

“Inspiration exists, but it has to find us working.” Picasso.

“Inspiration exists, but it has to find us working.” Picasso.

Nomad8's picture
Nomad8
204 pencils

Starla you put a lot of effort into trying to decipher this nonsense. :)

StarlaY's picture
StarlaY
310 pencils

yet, I failed :)

“Inspiration exists, but it has to find us working.” Picasso.

“Inspiration exists, but it has to find us working.” Picasso.

JxCx138's picture
JxCx138
152 pencils

huge copy... boring!

Hell yeah!!

theanc's picture
theanc
2778 pencils

A single line would do the service.

PORTUGUÊS: http://augustocorreia.carbonmade.com I ENGLISH: http://augustoinenglish.carbonmade.com

Guest's picture
Guest

italians should do in their advert marketing what they do with their football teams: invite some good players from another countries...

corndogfuneral's picture
corndogfuneral
1053 pencils

I got it. I liked it. Funny stuff. I didn't mind reading the copy.

Guest's picture
Guest

The team should have kept hunting for ideas. They really missed the mark. Total misfire. Should have killed this concept.

These wise-acre comments I spent all of 12 seconds on are more interesting.

Guest's picture
Guest

if there is a witty copy http://InspirationalCopy.blogspot.com

Chapulin Colorado's picture
Chapulin Colorado
150 pencils

- Un error se comete al equivocarse.

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