Advertising Agency: Ogilvy & Mather, Singapore
Creative Director: Sonal Dabral
Art Director: Maurice Wee
Copywriter: Renee Lim
Illustrators: Maurice Wee, Eric Yeo, Deng Yingzhi
Account Handler: Lim Hui Tze
Published: 2006
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16 Comments
This D&AD winning campaign from '06 was something I remembered when I first saw the Cannes Grand Prix winning campaign from this year.
.... and each dot represents a person who have come to
witness something truly spectacular!
vp
www.puerhcha.com
SIMPLY WONDERFUL!!!
imitation is the best form of flattery.
great job to the creatives who did the Tide campaign.
Eno was done earlier.
you should compare the published date first.
Anyway, I think both campaign are great. Although execution are similar, the actual concepts are somewhat different. So, congrats to both.
I Like the way of thinking
Saidu Karinga
The Idiot
http://saidukaringa.yolasite.com/
There's also such a thing as too simple! (or just lame...)
http://adsoftheworld.com/media/print/eno_fruit_salt_city_crowd
http://adsoftheworld.com/media/print/tide_knights?size=_original
http://adsoftheworld.com/media/print/levis_idul_fitri
hmm, so who was first to use the thought of multiple little people Ivan?
Good catch marco.
Although the third one is using similar execution, the concept is different from the others. Yet another great ad.
I like the Tide. There's more to it, it tells a better story.
I agree. The Tide one may be done after Eno, but it's nicer, and more details. Better story like Mr.Bumfry said.
Naah you spotted it first Ivan, i'm just curious?
huh
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Fantastic!!!
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Dont tell mum I work in advertising, she'll think I play piano in a whore-house