Engelleri Kaldir Removing Barriers Movement: Pavement
Due to roads that are not planned according to their needs, our disabled friends are pushed outside the daily life. Are you aware?
Advertising Agency: McCann Erickson Istanbul
Creative Director: Uğur Çakır
Associate Creative Director: Oktar Akın
Art Director: Fırat Yıldız
Copywriter: Deniz Tan
Account Supervisor: Yagmur Erengul
Photographer: Gökce Erenmemisoglu
Retouch: Gökce Erenmemisoglu, Firat Yildiz
6 Comments
The headline is: "The barrier is sometimes just a road."
http://www.elmaaltshift.com
kinda forced.. but I see the direction
Stop Mediocrity. Start Creativity.
There are two kinds of people in the world; people who like mustangs (cool people) and people who like camaros (idiots).
if that is what the hed says nice... i like the idea and the photo although the big yellow attention grabber could have been a bit more subtle... perhaps placed in context
cheers,
dlue
good job guys
good art
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~ Quite obviously, I have gathered no moss ! ~
Great ad, very strong, I saw a similar one for stopzilla review products, it's especially effective on men.