Ads of the World is a commercial advertising archive and community showcasing the best and most interesting creative work worldwide. More
We want your brains!Check out the AotW-R Creative Competition
Deadline extended till Dec 15!
Subscribe
Energizer, Scary things happen in the dark: Pee
Scary things happen in the dark
Lately in South Africa there have been many power outs due growing infrastructure. So everybody should get the ER Lamp that turns on when the lights go off. Who knows what we could be enduring in the dark in our everyday lives. This campaign uses night-vision to demonstrate just that. Be it someone drinking water from grandpa’s false teeth cup, sitting on a sleeping child or missing the toilet bowl.
Advertising Agency: DDB Johannesburg South Africa
Creative Director: Gareth Lessing
Art Director: Andre Vrdoljak
Copywriter: Claudi Potter
Photographer: Clive Stewart
Published: December 2007
Comments
im sorry but this has no creative insight whatsoever.
even this case doesnt work, when its dark and dont see shit you take a piss sitting. its that big of deal?
the false teeth execution kinda works. the couch is bad. but this one is the worst.
Who chooses then to take a piss? And if they were taking the piss before the power out, why did they change up their aim? Rubbish.
I actually don't find this too bad at all. lol.
Yeah I agree with above. Its funny and different
wat a joke
false teeth made me fall off the chair. very funny.
grandma is weak.
toilet is bad.
overall I like the concept: the funny side of power outs. if the whole series was as strong as false teeth (not necessarily so gross) it would be a great campaign.
after reading the description that's really not a bad campaign! like it. execpt the toilet if someone already was sitting there, he was about to piss on - then maybe.. :P
Yes, i agree what your saying. The two others work perfectly, this one it's the worst of all, i think also in the dark we use to piss in the toilet...
http://pauflies.blogspot.com/
I seem to remember this same situation in college, 4 a.m. and about 4 20 ounces down. I can relate only I am pretty sure the power was on. Crap!
was it scary? ;)
Have a guy peeing in a closet. That's better.
Good work...is very funny
Post new comment