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Mechanic

Agency: 
Published/Aired: 
March 2010
16020
Description: 

Copywriter:Emilio Yacon

Print advertisment created by DDB, Argentina for Energizer, within the category: Electronics, Technology.

Take your day everywhere, 6 LED headlight.

Advertising Agency: DDB Argentina. Buenos Aires, Argentina
Executive Creative Directors: Hernán Jauregui, Pablo Battle
Creative Director: Fernando Tchechenistky, Lisandro Grandal
Art Director: Alejandro Hara
Illustrator: Katherine Dossman
Photographer: Julian Russo
Retouch: Gabriel Vañek

Comments (15)

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Highest Rated

makelogobigger's picture
makelogobigger
Activity Score 470

nice art direction

mikeelrapido's picture
mikeelrapido
Activity Score 1929

Looks like Ford Focus ad...

<---------------SexInAds------------------>

http://www.facebook.com/sexinads
http://sexinads.tumblr.com

Hiperion's picture
Hiperion
Activity Score 3138

mexican mask, chicken heads and now this...
(YAWN)

mediaeater's picture
mediaeater
Activity Score 383

very old art-technic

Jon-Paul Mountford's picture
Jon-Paul Mountford
Activity Score 890

We seem to be having a glut of painting with light pictures.
Light pens, Ford Focus, TalkTalk, and I'm sure their are others.

Spoonfeederxxx's picture
Spoonfeederxxx
Activity Score 641

The problem is, you don't get it straight away because you don't see the illustrators quick enough...

Artvertising's picture
Artvertising
Activity Score 2

Do U know that something called Flash exist? And you could take photos with one of this?

capywriter's picture
capywriter
Activity Score 5509

it's a print... you have all the time you want to take a closer look... and it's not that it's taking you hours to see the whole picture...
Still, not so keen on these...

Spoonfeederxxx's picture
Spoonfeederxxx
Activity Score 641

Dude!

Have you ever heard of the 2-second rule in print?

That's exactly how much time people spend examining your ad...

Martinn's picture
Martinn
Activity Score 16

Heyyyy!!! Very very nice ad!!! nice art good idea. I like it.

dheeraj4uuu's picture
dheeraj4uuu
Activity Score 34

nice art....superb

Phil Lestino's picture
Phil Lestino
Activity Score 1684

good

Guest's picture
Guest

the light effect was made in 3D by www.estilo3d.com

michelangelo's picture
michelangelo
Activity Score 660

andy warhol where are you?

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