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Energizer: Mechanic

Energizer: Mechanic
Your rating: None Average: 5.7 (24 votes)

Take your day everywhere, 6 LED headlight.

Advertising Agency: DDB Argentina. Buenos Aires, Argentina
Executive Creative Directors: Hernán Jauregui, Pablo Battle
Creative Director: Fernando Tchechenistky, Lisandro Grandal
Art Director: Alejandro Hara
Copywriter:Emilio Yacon
Illustrator: Katherine Dossman
Photographer: Julian Russo
Retouch: Gabriel Vañek
Published: March 2010

15 Comments

makelogobigger's picture 417 pencils
makelogobigger | Thu, 2010-05-13 00:15

nice art direction

is it half cooked or half uncooked? its half uncooked!

kon's picture 118 pencils
kon | Thu, 2010-05-13 01:37

http://adsoftheworld.com/media/print/philips_lightpen_design_the_light...

mikeelrapido's picture 1943 pencils
mikeelrapido | Thu, 2010-05-13 02:57

Looks like Ford Focus ad...

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Hiperion's picture 3108 pencils
Hiperion | Thu, 2010-05-13 03:13

mexican mask, chicken heads and now this...
(YAWN)

mediaeater's picture 370 pencils
mediaeater | Thu, 2010-05-13 03:46

very old art-technic

Jon-Paul Mountford's picture 863 pencils
Jon-Paul Mountford | Thu, 2010-05-13 03:50
3

We seem to be having a glut of painting with light pictures.
Light pens, Ford Focus, TalkTalk, and I'm sure their are others.

www.jpmountford.com

Spoonfeederxxx's picture 643 pencils
Spoonfeederxxx | Thu, 2010-05-13 05:05

The problem is, you don't get it straight away because you don't see the illustrators quick enough...

Artvertising's picture 2 pencils
Artvertising | Thu, 2010-05-13 12:03

Do U know that something called Flash exist? And you could take photos with one of this?

capywriter's picture 5526 pencils
capywriter | Thu, 2010-05-13 07:44
4

it's a print... you have all the time you want to take a closer look... and it's not that it's taking you hours to see the whole picture...
Still, not so keen on these...

Spoonfeederxxx's picture 643 pencils
Spoonfeederxxx | Thu, 2010-05-13 09:20

Dude!

Have you ever heard of the 2-second rule in print?

That's exactly how much time people spend examining your ad...

Martinn's picture 16 pencils
Martinn | Thu, 2010-05-13 11:18

Heyyyy!!! Very very nice ad!!! nice art good idea. I like it.

dheeraj4uuu's picture 34 pencils
dheeraj4uuu | Fri, 2010-05-14 16:16

nice art....superb

Phil Lestino's picture 1446 pencils
Phil Lestino | Tue, 2010-05-25 02:43

good

Guest's picture
Guest | Fri, 2010-05-28 18:24

the light effect was made in 3D by www.estilo3d.com

michelangelo's picture 662 pencils
michelangelo | Thu, 2010-06-10 07:21

andy warhol where are you?

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