Energizer Max: Car

'I didn't know the real speed'
After a long wait, Jaimito recovered his car.
'I wanted to feel the new sensation. I didn't know what real speed was until they changed my battery. Then I switched on the engine and never wanted to stop.'

Advertising Agency: LV Buenos Aires, Argentina
Creative Director / Art Director: Andres Benavides
Copywriter: Jorge Orozco
Published: June 2008