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24 Comments
i know this won something in Cannes but i never really liked it, not sure why.Also the font of energizer looks too modern,it bothers me, i wish they chose an older western cowboy looking font or a calligraphy
i dont't know exactly what this ad sayas
but the shape of cut is remembering me the shape of vagina as (energizer)
This ad also says that battery is not really that important to that user.
No, it says he didn't need the other two batteries cause the first two are still working.
That's it and I like it.
Btw, I know it's been posted earlier, but I lost some of the ads in the server crash and I want to put them back in the archive. Thanks for your understanding.
hi ivan,
i have a copy if u want
b i l a l
Bilal
Nice but I reckon there are better ways to make this idea happen.
http://www.reinhardkrug.de/
it seems the consumer was murdered and could not use the last batteries. Or forgot them in the draw, who knows?
is this good advertising ?
Come on guys - if you can't see that this is good advertising then I see a big problem.
This ad speaks to me about really, really long lasting batteries in a clever way - without showing a bunny.
How would you approach it?
nice idea
Bilal
I think most people will get the point. It's a nice hyperbole.
isn't this directly in the gutter?
is that what the packaging used to look like? that's terrible.
rd
I like it, and I am amazed at all these negative comments, and then we have all the kudos for average work. Come one guys, invest in some award books.
Desi
www.DesiCreative.com
Agreed with Desi... Those of you who don't see the great idea in this ad need to stop watching Laguna Beach and look at an awards annual.
this is some excellent work... better than most I've seen around here recently.
Hear, hear.
I agree Desi. A good idea is a good idea.
now this is fabulous advertising
Stop throwing with dirt. This ad is top-notch.
Man I cant believe the comments I see above. This is a great ad, that says the bettery is long lasting "SINGLE MINDED MESSAGE".
amazing ad... Clever idea & good art direction.
design is like a puzzle... I`m just trying to solve it now
Q: What would happen if I putt 'Duracell instead of Energizer?
Mere 3.