EMS Express: Roast chicken

Instant delivery

Advertising Agency: Strange Idea Ad, Beijing, China
Creative Director: Tif Chen
Art Directors: King Chen,Tony Li
Copywriter: Wendy Wang
Illustrator / Photographer: King Chen
Published: February 2011

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7 comments

TommyO's picture
TommyO
1866 pencils

The other ads have an "Instant Delivery" feeling - a cake with still-burning candles, a not-melted ice-cream...
But this is a chicken! Where's the demonstreation of the "instant" here?

dollypoppin's picture
dollypoppin
1423 pencils

That's what I'm wondering about as well....

---------
"Nihil sub sole novum"

Wordnerd's picture
Wordnerd
6662 pencils

maybe they used those, because every thing that works with this idea was done ;)

Prasad Weerasekara's picture
Prasad Weerasekara
635 pencils

I like this campaign...

fala fulani's picture
fala fulani
254 pencils

I like the campaign, the second layer of instant maybe a bit too much for the general population though, since they might think of food delivery services.

Alec K's picture
Alec K
43 pencils

Who mails a whole cooked chicken.

resul ay's picture
resul ay
78 pencils

I want to said... woow woow wow

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