EMS Express: Ice cream

Instant delivery

Advertising Agency: Strange Idea Ad, Beijing, China
Creative Director: Tif Chen
Art Directors: King Chen,Tony Li
Copywriter: Wendy Wang
Illustrator / Photographer: King Chen
Published: February 2011

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8 comments

jagadeesh's picture
jagadeesh
749 pencils

Why food items for a courier service?
For me it looks like 'mc donald's fast delivery' ads

Ads.chinaSMACK's picture
Ads.chinaSMACK
271 pencils

Nice idea, but the execution leaves a lot to be desired.

Advertising @ chinaSMACK
http://advertising.chinasmack.com

wildbore's picture
wildbore
749 pencils

simple & effective!

DBB's picture
DBB
1211 pencils

Looks fake :\

Porkisgood4u's picture
Porkisgood4u
4 pencils

I agreed with you.

Phil Hamilton's picture
Phil Hamilton
19 pencils

is the use of ice-cream meant to represent the speed of the delivery? like, it's not melted...

dollypoppin's picture
dollypoppin
1423 pencils

I like the idea. Delivery must be really that faaaast!

---------
"Nihil sub sole novum"

gaurk's picture
gaurk
37 pencils

Good. I'm sure it's not that fast though.

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