Emirati Expressions, 1

January 2009
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Gallery One, Emirates Palace
20 January - 16 April 2009

Advertising Agency: TBWA\RAAD\Abu Dhabi, UAE
Creative Director: Martin Lever
Art Directors: Mai Korin, Sherif Galal
Copywriter: Farrukh Naeem
Studio: Dheepu Peter
Client Service: Kate Matar

Comments (18)

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so if you are an emirati and you know what emirati expression is, you would get it.
But then why would you need an ad? Probably to promote the date at which the exhibition happens?
I just find the date too difficult to read, it should be bigger. And for the non emirati who don't know what emirati expression is, then a bit of explanation wouldn't hurt (at least if the objective of the campaign is to drag some visitors to the exhibition).
Could be anything form a wording contest, cover of a new phrase book, conference, facial aspects (hahahaha like emirati look like bottles or like paintbrushes :-)