One dead pixel out of 1.310.720 is nothing.
Advertising Agency: GMP, Bucharest, Romania
Creative Director: Ştefan Vasilachi
Art Director / Illustrator: Mircea Mocanu
Copywriter: Mircea Topoleanu
Strategy: Matei Ioncică
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22 Comments
And this ad is nothing...
yep - nothing .. unless ofcause you think its something.. then its a dead pixel
Didn`t get it...
Ivan, I`ve sent you an e-mail.
Nobody.
Something new,but what's that product?
the execution is good but i don't get the idea here :/
bastnte paraguaya
It's an ad for resealed electronic products (resealed like in products with small errors repackaged and sold at a lower price). So: a monitor/laptop with one dead pixel is nothing to worry about.
But indeed, the idea of the micro-agricultural-alien universe in the grass makes me think that someone had a bit too much grass.
First I thought those are the pixels, so, a bit disgusted, I started searching for the dead alien. Then I realized it's more of "Horton Hears a Who" (you probably know/heard of the animation movie), but still... It's a bit farfetched, IMHO.
why are the hands of the alien/pixel thingy reaching out the magnifier at the upper left side? Doesn't make any sense....
I guess the dead pixel must refer to the white cross on the ground right? (right centered), so the little yellow men must be the pixels, I guess. It's nicely done anyway.
And if it WERE possible to reach hands through the magnifier, why are his hands so disproportionately large? They're not being magnified.
cool brief, nasty idea and no criteria, who said that pixels look like aliens?
i think it would work even with shit instead of that yellow creatures. it works for me. nice craft
I love when stock photography shows up over and over again in ads. It just makes me giggle.
http://adsoftheworld.com/media/print/norton_systemworks_watch
Pennypacker: Are you like 12? That image is the default desktop image from Windows XP :)))))))
Hey vuxanovici,
Like most ad professionals I'm a Mac guy. I've never even seen the Windows packaging, so excuuuuuUUUUUuuuuuse me! By the way, I'm like 13. Hence the giggling.
That doesn't excuse you, sorry :)
it's a different image
A MONITOR IS A LIGHTING SOURCE. THAT SHADDOW DROPPED BY THE MAGNIFIER ON THE MONITOR IS A BRAINLESS B..SHIT.
youre fired ivan by showing this ad
publicitarescu, would ye be so kind as to explain to us in minute detail which is the shadow (one 'd', mind you) you're talking about and, most importantly, why do you think it's dropped by the magnifying glass. thanks.
and now, dumbed down for you: it's a product that advertises a second hand electronics company - second hand products that have small but insignificant imperfections such as scratches, etc. the claim puprports that regardless of one pixel less, the computer is still gonna work.
GUEST, PUT YOUR HAND ON YOUR MONITOR. IF YOUR HAND IS CASTING ANY SHADOW ON YOUR SCREEN, IT MEANS THAT YOUR MONITOR HAS MORE THAN 1.310.720 DEAD PIXELS, WHICH IS SOMETHING. NOW, LOOK CLOSELY AT THE MAGNIFIER ON THE IMAGE WE ARE TALKING ABOUT.
if u dont get it, it doesnt work.
i didn't