Eletrobras: Balloon, 2

Beautiful, isn’t it? Wait until it gets down there. Launching fire balloons can cause fires, blackouts, environmental hazards and other severe damages. Do not commit this crime.

Advertising Agency: Agência3, Rio de Janeiro, Brazil
Creative Directors: Álvaro Rodrigues, Luís Claudio Salvestroni
Art Director: Lucas Buléd
Copywriter: Sleyman Khodor
Illustrator: Pict Studio
Additional credits: Camilla Oliveira
Account Supervisor: Cris Motta
Published: July 2011

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17 comments

morse's picture
morse
14994 pencils

Nice visuals.

.. / .-.. --- ...- . / .- -.. ...- . .-. - .. ... .. -. --.

dominantic14's picture
dominantic14
63 pencils

nice work

kleenex's picture
kleenex
25130 pencils

nice shot.

sdeepek's picture
sdeepek
59 pencils

good one.

Happiness is nothing more than good health and a bad memory
~ deepak

jackblack's picture
jackblack
2230 pencils

There's something I like about these and something I don't. But I did think the visual was interesting.

Lazarus's picture
Lazarus
1490 pencils

Meh.

og_1230's picture
og_1230
8 pencils

then stop using cars because they can cause an accident, I mean....

Galo's picture
Galo
441 pencils

In Brazil it is ilegal to launch those kind of baloons because of a long history of damages and destruction caused by them. Such campaigns are still necessary because so many people are not aware of the risks, nor the prohibition.
Of course it is a local matter, but still is a nice campaign. Congrats!

markitomesquita's picture
markitomesquita
31 pencils

This is not about transport ballons...

The campaign is against the paper balloons, often used in traditional festivities in Brazil. They often cause fires and accidents.

Marlus Lau's picture
Marlus Lau
1806 pencils

Great shot.

joaoelias82's picture
joaoelias82
17 pencils

During the month of June, Festas Juninas (June Festivals) are held all month long in Brazil. They are extremely traditional and popular parties with a country music-like theme where people gather to have a good time. However there is one custom, which has terrible consequences on the environment, that people are unaware of: releasing hot air balloons in the air.
Very Nice work. Congratulations!

fotdot's picture
fotdot
659 pencils

Like the photo visual.

simon12549's picture
simon12549
20 pencils

6 for the visual.

HTG¡'s picture
HTG¡
38 pencils

The visual makes the ad look like it's against hot air balloons.

Corbeen's picture
Corbeen
1070 pencils

Its very bad that u show me the beauty of something that i am not suppose to do... good image for some other product maybe..

lpgatti's picture
lpgatti
329 pencils

Nice Job!

Lp Gatti

kptkptn's picture
kptkptn
33 pencils

Good job, Agência3.

helluu

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