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El Pais: Tiananmen

El Pais: Tiananmen
Your rating: None Average: 4.5 (26 votes)

You think you're well informed? Maybe not. If you read El Pais, you would have the information and deep analysis of the world´s scene and you would have noticed that the army of Puerto Rico never took part in the Tiananmen killing of 1989 in China, that Chai Ling, Psicology student, was never with someone during that episode and that the protest was never against United States. Remember, there's something worst than not being informed and that is believing you are.

Advertising Agency: Ogilvy & Mather Colombia
Creative Directors: John Raul Forero, Juan Jose Posada
Art Directors: Juan Jose Posada, Bianco Ramirez, Alejandro Salamanca
Copywriters: John Raul Forero, Mauricio Guerrero
Account Executive: Tatiana Velez
Account Manager: Carlos Vargas
Published: February 2008

Comments

ricklongo's picture 1219 pencils
ricklongo | Fri, 2008-02-22 14:24

"there's something worst than not being informed and that is believing you are."

This is a very good line. The campaign itself is decent.

control C's picture 102 pencils
control C | Fri, 2008-02-22 15:01

That's not a copy... thats the ad explication. Doesnt work for me...

muxa's picture 602 pencils
muxa | Fri, 2008-02-22 15:04

Exactly.

ricklongo's picture 1219 pencils
ricklongo | Fri, 2008-02-22 15:15

Never said it was a copy.

but_why's picture 282 pencils
but_why | Fri, 2008-02-22 15:11

Can't be bothered with this campaign.

Edsard's picture 156 pencils
Edsard | Fri, 2008-02-22 15:20

But there is nothing worse than saying 'worst' in the bodycopy when you mean 'worse'. :-)

Zeus's picture 872 pencils
Zeus | Fri, 2008-02-22 15:40

cliche

thirty6chambers's picture 1468 pencils
thirty6chambers | Fri, 2008-02-22 15:44

the copy needs to get to the point asap.

sonucoues2002's picture 790 pencils
sonucoues2002 | Sat, 2008-02-23 01:23

the ad explication work as copy

RATE MY WORK
http://adsoftheworld.com/forum/dungeon/dhl_santa

the killer's picture 1487 pencils
the killer | Sat, 2008-02-23 01:33

what???

your work is your identity.
http://harshikcreations.blogspot.com/

lasirenita's picture 42 pencils
lasirenita | Mon, 2008-02-25 19:55

"yankees go home" worst photoshop ever

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