El Colombiano: King Kong
Furnitures and everything else you need, find it at the Classified Ads.
Agency: DDB Colombia, Medellín, Colombia
Creative Director: Jaime Andrés Pulgarín
Art director: Daniel Calle
Copywriter: Daniel Rueda
Photographer: Carlos Echavarria


18 Comments
okay...just a tad bit forced, thats what i think!
~ old habits die hard, older ones never do ~
didn't get it!
is there life before death?
I think the visual is arresting, but I'm not very sure about the concept either. My understanding is that the giant ape will soon destroy the furniture therefore you will be in need of new stuff. Is that correct? Or, am I missing the point completely?
maybe we should call a wizard to do the magic! i think is impossible to figure what they are trying to say! some one explain to them the ads are all about communication, please!
is there life before death?
I guess this young lady is DESPERATLY in need to get some MORE furniture to prevent king coming in.
just my understanding of it...
King Kong again. 4/10. But I think the idea of putting furniture on the door to avoid someone to get inside is good and can be better used.
ajajajaja
wala lng nanggugulo lang, ajajaja
*wala lng nanggugulo lang, ajajaja
very nice ad
Furnitures? Copy check please... last time I checked, "furniture" was considered singular/plural.
Whaaaat? Great visual. Bad idea.
Is that really the first and most important situation you need furniture for? To defend yourself from a genetically deformed, beastiality-craving ape?
I do not concur with this ad.
so do i need furniture or king kong
Very left field, spin out of an idea.
Quite like it actually.
We ALL know what we need furniture for, don't we kiddies?
So... um... what else can you buy in Colombia?!
>>>> That's not an ad. THIS is an ad.
Airy-fairy. Sorry.
The king kong is a lot more civil than we are made to believe. See he is reaching for the door knob to open it instead of breaking it.
http://www.picturejockey.com
http://www.navinharish.org

Ugh. What a waste of a good visual on a terrible idea. Here's a better idea... New heading "Whatever you need, find it in the Classified Ads", and then show the woman holding a huge banana with a lit stick of dynamite hidden in it. Think about it - it's briliant.
What a nice ad, i like a lot the art direction and i think is a good idea
Wide door
i love you ñangara