Ehsaas: Dhobi Ghat

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Advertising Agency: JWT Mumbai India
Executive Creative Director: Tista Sen
Creative Director: Ch. Shyamsunder Goud / Abhay Arekar
Art Director: Ch. Shyamsunder Goud
Copywriter: Ch. Shyamsunder Goud
Illustrator: Vijay Nanaware
Photographer: Shantonobho Das
Published: 2010


Adaddicted's picture
3435 pencils

Sent the message across, though...
I think they should have used an illustration or graphic elements than a real picture.
Its pathetic and disturbing; might defame the place/country by revealing a sad truth like human washing machines?!
Just my thought.


shahidali's picture
4067 pencils

harsh but true. like the treatment. superb photograpy.


Dharmesh aka danny's picture
Dharmesh aka danny
334 pencils

Using a real image means showing the reality. It was a risky attempt and not the disturbing one and it will be a blitzkreig to the society brain.

Dharmesh Padia

raulbanderas's picture
357 pencils

i like the photo

robbierae's picture
84 pencils

really effortless art direction. love it.

ek kanya's picture
ek kanya
814 pencils

too much in post, but better. hate the tea estate one.

am an advertising junkie | read my flog at

Guest's picture

Excellent campaign, nice execution.

Guest's picture

Mind blowing work

Guest's picture

excellent.nice photography

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