Egis Pharma Betadine: Scissor cut
Disinfects without the drama
Advertising Agency: Young & Rubicam Prague, Czech Republic
Creative Director: Daniel Ruzicka
Art Directors: Ondrej Hubl, Jaroslav Schovanec
Copywriters: Jaroslav Schovanec, Ondrej Hubl
Photographer: Jaime Mandelbaum
Retouch: Furia
Production Company: Target







Comments
Negative idea
Alexander Bickov's Personal portfolio | Twitter | Facebook | Blog
too bloody forced.
Nazi like!
they showed me a picture & i laughed
dignity has never been photographed
yeah... haha. I like this campaign.
I guess you have to love zombie flicks
or epedmic thrillers such as "outbreak"
in order to appreciate this ad...
Boring!!! Sorry...
izmild
http://uniquetvcomm.blogspot.com
isan't a great idea but is intersting
muestran un gran problema, no una gran solución
Would be more effective with the middle finger shown.
The client is not always right - Enzo Ferrari
What is that guy wants to do with the gadget? The scissors are already there.to prove that he has a bloody cut and needs a disinfectant.
RAM KATE