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EG Repellent: Fluorescent arm

EG Repellent: Fluorescent arm
Your rating: None Average: 7.3 (8 votes)

Attractive to mosquitoes?

Advertising Agency: Publimark Lowe, Costa Rica
General Creative Director: Javier Zeledón
Creative Directors: Franklin Guevara
Art Director / Illustrator: Marco Campos
Copywriter: Andrea Touma
Published: June 2008

Comments

Rabubi's picture 315 pencils

I don't think this works at all. This kinda says that mosquitoes are attracted to brittle bones.

Tincho's picture 1105 pencils

This is WRONG. What should be attractive to the mosquitoes is the skin, not the bones...!!!

simon.gross's picture 482 pencils

I agree.

Also, the x-ray idea visually overpowers the mosquitoes-attracted-to-light idea. It's confusing.

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