Effie Awards: Tank

May the most effective win.

Agency: McCann Erickson, Singapore
Illustrators: Liong Khoon Kiat
Art Director / Typographer: Liong Khoon Kiat
Executive Creative Director: Farrokh Madon
Copywriter: Parixit Bhattacharya

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8 comments

Mathias's picture
Mathias
59 pencils

heavy one.

sumsum's picture
sumsum
615 pencils

oh man, this is zynicle...

everartz's picture
everartz
7613 pencils

this ad deserves an award...
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Everartz

| Everartz |

jiahsisco's picture
jiahsisco
246 pencils

I really like the feel of this ad. For the criticism the two tone logo would not be stenciled on a wall but that is very minor.

Can we get the ads grouped?

vidya.shankaran's picture
vidya.shankaran
724 pencils

nice one... but the images could have been a bit bigger!

All ears's picture
All ears
233 pencils

Simplicity speaks all languages. I Like it

oedipus's picture
oedipus
36 pencils

I like very much

Life's short art is long

Guest commenter's picture
Guest commenter

simple and powerful.

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