Effie Awards: King
Dave King's partner is on the jury and she doesn't like ads.
Not even this one.
Advertising Agency: DraftFCB, Auckland, New Zealand
Executive Creative Director: James Mok
Creative Director: Matt Simpkins, Chris Schofield
Art Directors: Kelly Lovelock, Steve McCabe
Copywriters: Steve McCabe, Kelly Lovelock
Producer: Kelly Gillard
Account Director: Fleur Head
Planner: Olivia Prentice
Photographer: Tim White
Retoucher: Graeme Cooper
Designer: Will Pickering