EDF: TV

Leaving a television on stand-by takes up a lot more room than you think.

Advertising Agency: Havas Worldwide, Paris, France
Creative Director: Christophe Coffre
Art Director: Nicolas Harlamoff
Copywriter: Alain Picard
Illustrator 3D: JEF
Published: September 2013

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3 comments

quartnaz's picture
quartnaz
14 pencils

Copy is clunky on these. At the least, remove "a lot."

quartnaz's picture
quartnaz
14 pencils

Also, I have no idea what these ads are for. Is "more room" another term for "more energy?" You need a CTA. "Find out how to avoid over-consumption at EDF.com."

ironman1979's picture
ironman1979
1038 pencils

I have a TV that size and I have to wear sunglasses because of that damn red light.

Advertising in funnier than making weapons.

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