EDF (French Electricity): Save energy, Orangutan

If you don't preserve nature by using low-wattage bulbs, who will?
Today with simple everyday actions, everyone can help preserve the environment and save power at the same time.

Agency: Publicis Conseil, Paris, France
Creative Director: Olivier Altmann
Art director: Frederic Royer
Copywriter: Olivier Camensuli
Photographer: Jean-Yves Lemoigne