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Eggs

Agency: 
Published/Aired: 
August 2010
Description: 

For shiny surfaces

Advertising Agency: Change Integrated, Warsaw, Poland
Creative Directors: Ryszard Sroka, Jakub Korolczuk
Art Directors: Martin Winther, Jan Jakub Zielecki
Copywriter: Tytus Klepacz
Illustrator: Bartek Hass

Comments (18)

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Highest Rated

Guest's picture
Guest

Like it

Guest's picture
Guest

What's the point of having a CARD look?

Guest's picture
Guest

I agree, In that case just put a card, theres a little more twist in it.
Doesn´t amuse me.

Guest's picture
Guest

'cause it's a shining reflex! duh

Guest's picture
Guest

um, an exact reflection...

Jotacef's picture
Jotacef
Activity Score 219

have you seen or heard of these cards with naked women on them??? This time they are being better used (as media)
when you flip them you get the same image..
its good!

Guest's picture
Guest

Ya im agree with you...

Guest's picture
Guest

I agree... In that case just put a card....theres a little more twist in it.
Doesn´t really amuse me

bloomonkey's picture
bloomonkey
Activity Score 99

I get the idea, maybe it would work better for a furniture polish rather than a disenfectant.

"Never try teaching a pig to sing, its a waste of time and annoys the pig" - Robert Heinlein

Billoughsby's picture
Billoughsby
Activity Score 5144

Gor-Juss.

Strongly reminiscent of Arthur Szyk. Look him up, chiddrens.

"Ubi hubave lubearned thubat ubanuby fubool cuban wrubite uba bubad ubad, bubut thubat ubit tubakes uba rubeal gubenubiubus tubo kubeep hubis hubands uboff uba gubood ubone."
-Lubeo Buburnubett

Yarp's picture
Yarp
Activity Score 385

The illustrations are nice, but the reflection is wrong. The symbol should be on the other side on the bottom. Actually, if you take the symbols out it makes it a lot better...the playing card reference really makes no sense.

Jaap Grolleman's picture
Jaap Grolleman
Activity Score 6992

Should have integrated the heart somewhere, then it would be genius. Like a heart on the wall. I can imagen that ^^

pez's picture
pez
Activity Score 1802

I really like this! Good job

Guest's picture
Guest

Bad, terrible campaign. Worst of the entire year.

riyelam's picture
riyelam
Activity Score 366

Sometime small mistakes kills the classics. Why the signs r in opposite side? It's ruined the campaign as well as all the good concept, visualization, art and execution.

John van de Vorstenbosch's picture
John van de Vor...
Activity Score 216

Nice art, far fetched concept.

Guest's picture
Guest

why card? the card element doesn't contribute anything to the idea. If it is just to show shiny, it is too weak and forced.

Guest's picture
Guest

easy, simple and smart. i like it.

Guest's picture
Guest

Like it

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