Dymocks 424 George Street: Cook books
Sink your teeth into over 3,019 cook books.
3 Floors, 300,000 Books. You're bound to find something you'll love in Australia's greatest bookstore.
Advertising Agency: Ideaworks, Sydney, Australia
Creative Directors: Stuart Vilder
Assoc Creative Director: James Gali Barrow
Copywriters: Stuart Vilder
Illustrator: James Gali Barrow
Account manager: Debbie Heap


4 comments
Could have been executed stronger than mini-books. I like the play off visual and headlines but elements are not clever. Look further.
Yeah, weak use of brand element.
Like this series
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~ Quite obviously, I have gathered no moss ! ~
It's simple and smart. I like it.