Great craft work, you've done incredibly well with the type-treatment. Visually it looks excellent, a 9/10.
But the idea/style of execution has been done before. Using type to create images is being used ubiquitously and heavily at the moment, so it doesn't strike me as an incredibly original ad. That said, I do think that its technical execution is great, and people who don't work in advertising (i.e. the general public) would love this ad.
Well atleast it's caught everyones attention enough to get us all talking; isnt that the idea behind advertising, to grab a consumers attention and make you think of the advert whenever you see the product. Also; it's alot more exciting (metaphorically and literally) than alot of adverts I can think of and im sure the consumer of this product would agree (pun intended)
15 Comments
nothing original or tastful here
MAKE THE LOGO BIGGER!
No but seriously, pretty bad campaign.
hahahahhahahaha great comment.
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Change it, change it now coz they will tomorrow.
ya, she screaming "make the logo biggerrrr! even morrrree"
tell me... are you too a student?!
withalltherespects
something really bother me about this campaign..
| Everartz |
Can't help saying it would have been better without the durex
not really good
=== Looking for concept/art creative to form a team to work in independent advertising projects. ===
Alexandre Brito
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It's a bit boring......... sorry
even the banging wordman isn't enjoying this
Durex is storming, this is another Durex ad this year...
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Great craft work, you've done incredibly well with the type-treatment. Visually it looks excellent, a 9/10.
But the idea/style of execution has been done before. Using type to create images is being used ubiquitously and heavily at the moment, so it doesn't strike me as an incredibly original ad. That said, I do think that its technical execution is great, and people who don't work in advertising (i.e. the general public) would love this ad.
7/10.
Thank you for sharing.
I think this is a good Idea for condom ad but only for fu***ng not su***ng. And there should be a clarifying copy at least two or one line
Well atleast it's caught everyones attention enough to get us all talking; isnt that the idea behind advertising, to grab a consumers attention and make you think of the advert whenever you see the product. Also; it's alot more exciting (metaphorically and literally) than alot of adverts I can think of and im sure the consumer of this product would agree (pun intended)