Durex: Pool
Now with even stronger vibrations
Durex Play Ultra provides 40 minutes of direct vibrating stimulation for both him and her. To demonstrate that Durex Play Ultra has a new, stronger, exceptionally powerful attached vibrating penis ring, we created a scene that talks both to the target audience’s sense of humour, as well as their functional needs. We see a house at night. The lights are on so we know people are at home. In the foreground, we see that their lit swimming pool is full of vibrations and ripples. As no one is in the pool, we know that the earth must literally be vibrating, causing the water to ripple and shake. Clearly, Durex Play Ultra’s vibrations are so strong that it has caused the ground to shake.
Advertising Agency: Morrisjones&co, Johannesburg, South Africa
Creative Director: Margarita Karvouniaris
Art Director: Bernie Da Silva
Copywriter: Michelle Kreuiter
Illustrator: Rob Frew
Photographer: Getty Images
Additional credits: Louise Boxall-Davies
Published: June 2010
11 Comments
Why the long explanation? The ad speaks for itself.
That's me!
http://blog.tapuz.co.il/wranger
感觉这篇没有之前那些那么好。
Explanation is really funny. It's like telling your CD about what is an idea you have (without having a picture).
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Trifles make perfection, and perfection is no trifle.
Is it a lay-out or what?
Jurassic Park :)
LOL :-D
That's me!
http://blog.tapuz.co.il/wranger
implicittttt !
worst photoshop ever
bad photoshop
hate this ad!!!!!!!!! poor execution on all aspects! lol! Jurassic Park, that's a big ass vibrator
any advert that needs a long explanation must be weak. if the people in the ad were shagging in the house, then surely the epicenter of the vibrations could not be in the middle of the pool.