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Comments
Thats negative advertising. You dont show benefits of not having a child to sell a condom.
REALLY??? i don't think you couldn't be MORE wrong. because common sense seems to suggest that people using condoms DON'T WANT KIDS. therefore, the benefits of not having kids is a direct benefit of using a condom.
| think small |
that being said, it's mediocre.
| think small |
http://www.youtube.com/watch?v=nojWJ6-XmeQ
actually the difference in price seems to be a pretty big positive to me
isnt it enough with these silly ads??
| Everartz |
Done for a brand called Cupid condoms by an Indian agancy and won a Cannes this year. But can't say who's the copycat!!!
An agency called DDB Mudra from India, has also shamelessly won a metal for one of it's copy cat works this year! Shame on the agency. Ans shame on Cannes!
http://adsoftheworld.com/media/print/cupid_condoms_savings
Cupid's is so much more effective. I'm a parent. I'm thinking one item is nothing compare to all the other stuff I need to get.
yeah, i think they should show a couple more objects related to the main one to give more "impact", but i like more the art direction here, the Cupid's one is too busy, looks horrible for me...its even kind of "hard" to see the product...imagine you're just passing from page to page fast, many will miss it.
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brilliant. if you wanted to make an effect in this economy. done