Duracell Ultra: Sumo
Our most powerful battery ever. Duracell Ultra
Advertising Agency: Ogilvy, Paris, France
Creative Director: Nick Hine
Copywriters: Nick Hine
Art Directors: Nick Hine, Antoaneta Metchanova
Illustrator: Mecanique Générale
Art Buyer: Laurence Nahmias, Corinne Hamel


18 comments
nice work- denish vc
Great art.
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ridiculously awesome... i love the eyeballs!
Absolutely brilliant. I love it.
very detailed 3d work. congrats...
the details are beautiful , great design
fantastic
Awesome!
Great art! I truly love the way the duracel rabbits have been reincarnated!
awesome!
perfect!!!
| Everartz |
claps to the art direction.
Perfect execution! My respect to ilustrators. my Good!!!!!
Bad brand strategy
malisimo
awesome art!
weak idea!
nice
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~ Quite obviously, I have gathered no moss ! ~
great work